KEIEIJUKU

#Meaning of Keieijuku – Keiei = Management,
juku = School where students actively learn and motivate each other​

The business environment in Myanmar has been changing significantly. For those are doing business in Myanmar, the competition with foreign goods and services will be increasingly fierce.

The Executive Course – KEIEIJUKU is a course that focuses on the study of business cases with Japanese style management and aims at improving capacity of the top management of Myanmar’s enterprises.

Strengthen their insights via the right context. Develop strategic thinking and decision making with Japanese Style.

Learn Practical skills and leadership with Japanese Style Management

PROGRAM 2019

Period: Sep 2019 – Mar 2020
Time: 9:00 – 16:00 (Sat & Sun)
Type: Certificate
Place: Yangon
Eligibility: CEO or equivalent(Myanmar Nationality)
# of participants: 15 persons
Tuition Fee: 2,500 USD + 200 USD (Registration fees)
Application deadline: 31 July 2019
Opening ceremony

PROGRAM 2019 – COURSES

  • Strategic approaches (Positioning, Value), SWOT Analysis, Critical Success Factors (CSF), Strategic Planning, Corporate Philosophy (Vision, Mission, Credo)
  • Process & factory improvement, Outline of Quality Management, Promotion activities of 5 S, Visualization & Hou Ren Sou, 5 Why analysis, PDCA Management Cycle, Management by Objective (MBO)
  • Leadership, Communication, Teamwork
 
  • Financial Statements, Cash flow management, Financial ration analysis, Cost-Volume-Profit analysis (CVP), Marginal profit analysis, Capital budgeting
  • Digital marketing process, Persona Marketing, Customer Journey Map, Triple Media Strategy, New 4 Cs, Content Marketing
  • Overview of strategic business plan, Corporate Philosophy, 4 Cs, Positioning/Differentiation, Critical Success Factors (CSFs), Business flow, Financial projection/simulation

PROGRAM 2019 – SCHEDULE

SubjectDateLecturer
Strategic Management7 – 8 SeptMr. Tetsuo Fukuyama
Production Operation Management5 – 6 OctMr. Kazumi Masuda
Human Resources Management2 – 3 NovMs. Masami Sugaya
Financial Management16 – 17 NovMr. Kazunobu Chigusa
Marketing Management21 – 22 DecMr. Masakazu Hirakawa
Business Plan Development*11 – 14 JanMr. Tesuo Fukuyama
Keieijuku Study Trip to Japan**1 – 15 FebRelo Panaconic Excel
Final Presentation21 – 22 Mar Mr. Shigeru Teramura

*Place: TBA   **Tokyo, Nagoya, Nobeoka etc.(TBA)

VOICE OF GRADUATE

UPDATES – NEWS